Keuka College has received approval from the New York State Department of Education to offer a major in art and design beginning in the fall 2013 semester.
The major is geared toward students interested in design, visual expression, and digital communication.
Keuka’s program provides “practical, career-entered advising and experiences” that a recent national report on education in the arts recommends, “including a first-year introduction to the principles and practices of building a professional portfolio and a stand-alone, upper-level seminar focused on “Art in the World,”’ said Doug Richards, professor of English and chair of the Division of Humanities and Fine Arts.
“While fostering creative development and personal expression, the major provides the skills and experiences essential for success in the field of design and visual communication. The program’s enhanced emphasis on digital media and graphic design will open up cutting edge opportunities for students as they transition to the workforce or advanced study,” said Richards.
Students may choose to pursue a stand-alone, core-major program in art and design, or an art and design major with any of the following concentrations: advertising/marketing, communication, digital graphic design, small business/entrepreneurship, studio art, theatre arts, and verbal arts.
“The new program has more of a design influence, and reflects that there is more interest in digital media,” said Melissa Newcomb, assistant professor of art. “However, students will not be limited to design, and will learn layout, digital publishing and how to build their portfolios.”
As the “artistic community” at Keuka grows, Newcomb believes there will be more opportunities for students to share their work on campus, build their portfolios, and enhance their marketable skills.
Added Newcomb: “Ever since I arrived at Keuka, I’ve had this big dream of where I want to take the art program. I feel very good about where it is going.”
To explore any of Keuka’s academic programs, request more information.
Editor’s Note: Where can a Keuka degree take you? This is the fourth in a series of snapshot profiles on members of Keuka’s Class of 2013.
Erica Ruscio ’13 graduated summa cum laude with a degree in English and visual and verbal art. The Middlesex resident will be pursuing a master’s degree in English with a concentration in children’s literature at Kansas State University this fall. Ruscio landed a graduate teaching assistantship where she said she will “earn her keep” by teaching one section of expository prose, similar to Keuka’s freshman composition course, in the fall and two sections in the spring.
Ruscio said she believed the Field Period experience she could include in her admission application, particularly one Field Period working with the children’s librarian at the Penn Yan Public Library, helped showcase her as a desirable candidate. Keuka’s Field Period is a 140-hour annual internship or exploratory study required each year for undergraduates.
During her time at Keuka, Ruscio participated in the annual Red Jacket Literary journal, the Arion Players theatrical presentations, wrote a College blog for incoming freshman, and showcased several paintings, mixed media and photos in the senior art show. She said Keuka provided her the ability to explore what she really wanted to do with her life through its internships, small class sizes, and “awesome professors and advisers.”
“If it hadn’t been for Keuka, the Field Period [program], and my first advisor, Ms. Harris, I may have been stuck writing press releases instead of studying literature, making art, and doing what I really want to do,” Ruscio said.
Editor’s Note: Where can a Keuka degree take you? This is the third in a series of snapshot profiles on members of Keuka’s Class of 2013.
Emily Ekstrom ’13 graduated cum laude with a B.S. in education and has accepted a post as a special education teacher serving grades 3-5 at Holiday Park School in Phoenix, Ariz.
During her four years at Keuka, the Ashville, N.Y. resident participated in the Equestrian and Education clubs, worked as a lifeguard and also as a facilitator for the Teamworks! Adventure course, served on Student Senate and was vice-president of Sigma Lambda Sigma, Keuka’s college-wide honor society.
“Although I have never done a Field Period at the school, my previous Field Periods have helped,” she said, referring to Keuka’s required 140-hour annual internship. “As much as I hated the paper work, I loved my Field Periods and all the experiences I gained from them.”
Ekstrom’s prior Field Period internships included a third-grade inclusion classroom in Bowling Green, Va., a 4-H summer camp in Long Island, N.Y., a month in two different special education classrooms at Chautauqua Central School, and a fourth-grade classroom in Falconer, N.Y.
Ekstrom added that another bonus was the support from close personal ties at Keuka, such as those she found in the division of education, via a mentor affiliated with the Teamworks! Adventure course and the College chaplain.
Prismacolor butterflies. Black and white typography. Cupcakes and dandelions, in triplicate. Colored-pencil portraits. A powerful pink-and-orange sunset. A ship sailing off on a sea of cotton.
These are some of the works featured in the Keuka College student art show, running through April 18 in the Lightner Gallery, with additional works on display on the fourth floor of Hegeman Hall.
The gallery, located in Lightner Library, is open during regular library hours, which vary during the academic semester, but can be found online at: http://library.keuka.edu
The exhibit will featured drawings, paintings, sculpture, mixed media, and photography from the hands of freshmen, sophomores, and juniors, as well as a few seniors who are non-art majors.
Senior Ashley Larimore and others enrolled in the new graphic design course offered this spring have debuted typography collections in the show. Larimore said that although she does not major in art, she loves drawing and painting, and “couldn’t wait” to add the new course to her schedule so that she could build more design skills working with Adobe software.
“The experience I gained working in Adobe Illustrator after the first project is incredible. I’ve really enjoyed overcoming the challenge of creating art through a screen using a mouse, rather than my hands,” Larimore said. “Every time I see my finished product, I have to remind myself it’s my work.”
According to Melissa Newcomb, assistant professor of art, the submissions for this student show are “the best yet” in her four years teaching at Keuka.
“I say every time, ‘It’s the best show yet,’ and it seems to get better every year,” Newcomb said. “The quality is just great.”
The majority of pieces surround drawing and photography works from the Drawing I & II and digital photography courses held in the fall. In addition, works from last spring’s Painting I course, and mixed media pieces from a general-education course, Foundations of Art and Design, as well as Sculpture I & II, which were both offered this spring, appear in the show.
Junior Stephanie Collins, an occupational therapy major, said she could relate a lot of the material she learned in art education class to art therapy. The show features a series of colorful butterflies Collins created using colored pencils.
“I’ve never really used them for a project before so it was really cool to see how bright I could get the colors,” Collins said. “This class lets me explore different materials like crayons and colored pencils that I wouldn’t be able to use on other projects. It teaches me how to incorporate art into things I never would have thought of before.”
According to Collins, the student works in the show tell her a key point about Keuka: “I am impressed with all of the talent at the school!”
The student show will be followed by Keuka’s senior show, which will feature capstone works from six seniors majoring in visual and verbal arts.
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